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DomainguideBook.com - Lee Hodgson is a domain consultant at http://DomainGuideBook.com, a site dedicated to helping businesses choose the right domain names for their websites. 

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Lee Hodgson is a domain consultant at http://DomainGuideBook.com 
   

 

A to Z of Domain Name Selection 
   

P

P is for Purchase 
 The majority of domain names already registered are not in fact owned by parties looking to develop a web site, but by entrepreneurs hoping to sell the name on for a profit. 
 GreatDomains.com, Afternic.com 0dns.org & BoxDomains.com are domain name auction sites where hundreds of thousands of names are listed for sale by resellers, eager to turn a quick profit. So should you be prepared to buy a name rather than register a new one? In principle, yes. The domain name aftermarket is now a huge legitimate business, which is growing incredibly quickly. But whether you choose to go that route will depend on many things: 
 
domain name bulletIs the name available for sale significantly better than a name that is still unregistered?

domain name bullet
How much would the domain name cost to buy from a reseller?

domain name bullet
How quickly do you need the name? If you are inexperienced in purchasing domain names, the process can drag on for two months or longer.
 
 But in principle, if a great name is available from a reseller at a reasonable price, the extra traffic it will generate will quickly repay the initial investment. And don't be put off by the headline sale prices, such as the $7.5 million paid for Business.com. Most names can be had for well under a thousand US dollars. If you can see the benefits of purchasing a name, take a look at our innovative DomainPurchase™ service. 

Q

Q is for Questions 
 If you have any questions for us, please email Info@0DNS.org 

R

R is for Registration 
 Domain name registration is the process whereby you pay a fee in order to reserve a name for current or future use. Each country has its own registration process and fee structures vary accordingly, but you can expect to register a name for $70 or less for a 2-year period. If you want to register a Dot com, Dot net or Dot org web address, please use the domain name search and domain registration box at the top of this page, or click here. 

S

S is for Search Engines 
 Some site developers have started registering names that contain keywords relevant to their site. So, for example a site selling cars might register a name like Cars-For-Sale-Car-Dealer-Buy-Car.com. They do so in the belief that it will boost their search engine rankings. However, there is little or no evidence to support this assertion. Our advice is to save your money. 
 Something that definitely is true about most search engines is that they list domain names in lower case, whether you submitted them in lower, upper, or mixed case. So BeDaring.com would turn into bedaring.com when viewed as output from a search engine. Please be careful :) 

T

T is for Trademarks 
 Trademarks are a very complex legal entity, but they are also a very important mechanism for protecting your identity online. We recommend NameProtect.com who provide an excellent range of trademark services, including trademark searching, trademark registration, and a free trademark monitoring service. 
   

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